Finding the Hidden Gem
Millbrae is perfectly positioned between San Francisco and Silicon Valley, right next to SFO, a major international airport. And tucked away, safe from the bustle of major thoroughfares, is the “hidden gem” of Downtown Millbrae. Only, it didn’t want to be hidden anymore. If only people knew how to find it!
Bold, unique entry monuments and wayfinding signage now blaze the way, with a modern silhouette and inset lighting for night viewing. The coordinated system creates an identifiable, legible and well-connected City, enhances its existing character, positions Millbrae as a regional destination and bolsters its overall economic and community vitality.