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E3 Institute Strategic Planning and Branding

E3 Institute/WestEd, Santa Clara County, California

MIG developed a strategic plan and a new brand for the E3 Institute, an early childhood agency in Santa Clara, California. A new name—E3 Institute: Advancing Excellence in Early Childhood Education—complements an eye-catching logo that portrays an open book with a young child at the center. This new identity and branding give the agency a credible, smart identity to significantly raise the profile of early childhood education.