With a strong foundation in both planning and public policy, Dan Amsden (AICP) is passionate about developing strategies and designs that are implementable, foster positive change, and respond to each community's vision and needs. He’s an award-winning planner, urban designer and community engagement specialist with over 20 years of experience leading inclusive, community-based planning projects throughout the United States. An experienced and personable problem-solver, his patience and poise enable him to navigate the most complex and challenging planning and design projects. His father planted the planning seed before Dan left for college where the idea of helping to organize the built world took root, leading him to study geography, city and regional planning, and planning law. He is a board member of the Sacramento Valley Section of the American Planning Association (APA) and active in the Urban Land Institute (ULI) and Society for College and University Planning (SCUP). From general and specific plans to urban design and campus master plans, Dan is always seeking ways to innovate—creating better processes, places, and outcomes for his clients and communities.
Director of Planning and Design Services, Northern California